Horse & Groom Beer Matts

Boldly designed beer mats that blend creativity with functionality, elevating brand presence while adding a touch of character to every pint.

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Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
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Advanced  Business  Solutions
Planning
*
Consulting
*
INNOVATION
*
Planning
*
Consulting
*
INNOVATION
*
Planning
*
Consulting
*
INNOVATION
*
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The Brief

The Horse and Groom wanted to create beer mats for the first time to enhance the in-house experience for their guests. The brief included designing an engaging, functional beer mat that would reflect their high-end, Michelin-star brand. The beer mats needed to feature the pub’s illustration, a bar menu, and a QR code linking to their digital events and promotions, bridging the physical and digital experience for patrons.

The Process

I created a custom illustration of The Horse and Groom pub to serve as the central design element. The front side of the beer mat features the pub’s illustration, while the back side includes a bar menu with drinks, food, and snacks that customers could easily order from. I also incorporated a QR code that links to their social media and event calendar, allowing patrons to stay connected with the pub’s offerings beyond their visit. I sourced high-quality print materials with a thick card texture to give the beer mats a luxurious feel, ensuring they were durable and premium in appearance.

The Result

These beer mats have become a key piece of the pub’s in-house branding. The addition of the QR code has helped drive digital engagement, with regular scans showing increased interaction with their events and promotions. The beer mats not only enhance the customer experience at the pub but also serve as a reminder of the pub’s ongoing offerings. The success of the initial batch led to a reorder, demonstrating their popularity and effectiveness in promoting The Horse and Groom’s brand and events.

The Reflection

This project allowed me to combine creative design with practical functionality, creating an impactful brand piece that’s both visually appealing and useful to patrons. The beer mats have helped strengthen the connection between the pub’s physical and digital presence, ensuring that guests remain engaged even after they leave. The success of the design reinforces the value of thoughtful, well-crafted print collateral in the overall branding strategy.
Horse & Groom Beer Matts

Boldly designed beer mats that blend creativity with functionality, elevating brand presence while adding a touch of character to every pint.

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
client

area

tools

The Brief

The Horse and Groom wanted to create beer mats for the first time to enhance the in-house experience for their guests. The brief included designing an engaging, functional beer mat that would reflect their high-end, Michelin-star brand. The beer mats needed to feature the pub’s illustration, a bar menu, and a QR code linking to their digital events and promotions, bridging the physical and digital experience for patrons.

The Process

I created a custom illustration of The Horse and Groom pub to serve as the central design element. The front side of the beer mat features the pub’s illustration, while the back side includes a bar menu with drinks, food, and snacks that customers could easily order from. I also incorporated a QR code that links to their social media and event calendar, allowing patrons to stay connected with the pub’s offerings beyond their visit. I sourced high-quality print materials with a thick card texture to give the beer mats a luxurious feel, ensuring they were durable and premium in appearance.

The Impact

These beer mats have become a key piece of the pub’s in-house branding. The addition of the QR code has helped drive digital engagement, with regular scans showing increased interaction with their events and promotions. The beer mats not only enhance the customer experience at the pub but also serve as a reminder of the pub’s ongoing offerings. The success of the initial batch led to a reorder, demonstrating their popularity and effectiveness in promoting The Horse and Groom’s brand and events.

Reflection

This project allowed me to combine creative design with practical functionality, creating an impactful brand piece that’s both visually appealing and useful to patrons. The beer mats have helped strengthen the connection between the pub’s physical and digital presence, ensuring that guests remain engaged even after they leave. The success of the design reinforces the value of thoughtful, well-crafted print collateral in the overall branding strategy.
Horse & Groom Beer Matts

Boldly designed beer mats that blend creativity with functionality, elevating brand presence while adding a touch of character to every pint.

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
client

area

tools

The Brief

The Horse and Groom wanted to create beer mats for the first time to enhance the in-house experience for their guests. The brief included designing an engaging, functional beer mat that would reflect their high-end, Michelin-star brand. The beer mats needed to feature the pub’s illustration, a bar menu, and a QR code linking to their digital events and promotions, bridging the physical and digital experience for patrons.

The Process

I created a custom illustration of The Horse and Groom pub to serve as the central design element. The front side of the beer mat features the pub’s illustration, while the back side includes a bar menu with drinks, food, and snacks that customers could easily order from. I also incorporated a QR code that links to their social media and event calendar, allowing patrons to stay connected with the pub’s offerings beyond their visit. I sourced high-quality print materials with a thick card texture to give the beer mats a luxurious feel, ensuring they were durable and premium in appearance.

The Impact

These beer mats have become a key piece of the pub’s in-house branding. The addition of the QR code has helped drive digital engagement, with regular scans showing increased interaction with their events and promotions. The beer mats not only enhance the customer experience at the pub but also serve as a reminder of the pub’s ongoing offerings. The success of the initial batch led to a reorder, demonstrating their popularity and effectiveness in promoting The Horse and Groom’s brand and events.

Reflection

This project allowed me to combine creative design with practical functionality, creating an impactful brand piece that’s both visually appealing and useful to patrons. The beer mats have helped strengthen the connection between the pub’s physical and digital presence, ensuring that guests remain engaged even after they leave. The success of the design reinforces the value of thoughtful, well-crafted print collateral in the overall branding strategy.
Horse & Groom Beer Matts

Boldly designed beer mats that blend creativity with functionality, elevating brand presence while adding a touch of character to every pint.

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
client

area

tools

The Brief

The Horse and Groom wanted to create beer mats for the first time to enhance the in-house experience for their guests. The brief included designing an engaging, functional beer mat that would reflect their high-end, Michelin-star brand. The beer mats needed to feature the pub’s illustration, a bar menu, and a QR code linking to their digital events and promotions, bridging the physical and digital experience for patrons.

The Process

I created a custom illustration of The Horse and Groom pub to serve as the central design element. The front side of the beer mat features the pub’s illustration, while the back side includes a bar menu with drinks, food, and snacks that customers could easily order from. I also incorporated a QR code that links to their social media and event calendar, allowing patrons to stay connected with the pub’s offerings beyond their visit. I sourced high-quality print materials with a thick card texture to give the beer mats a luxurious feel, ensuring they were durable and premium in appearance.

The Impact

I created a custom illustration of The Horse and Groom pub to serve as the central design element. The front side of the beer mat features the pub’s illustration, while the back side includes a bar menu with drinks, food, and snacks that customers could easily order from. I also incorporated a QR code that links to their social media and event calendar, allowing patrons to stay connected with the pub’s offerings beyond their visit. I sourced high-quality print materials with a thick card texture to give the beer mats a luxurious feel, ensuring they were durable and premium in appearance.

Reflection

This project allowed me to combine creative design with practical functionality, creating an impactful brand piece that’s both visually appealing and useful to patrons. The beer mats have helped strengthen the connection between the pub’s physical and digital presence, ensuring that guests remain engaged even after they leave. The success of the design reinforces the value of thoughtful, well-crafted print collateral in the overall branding strategy.

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Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Horse & Groom Beer Matts

Boldly designed beer mats that blend creativity with functionality, elevating brand presence while adding a touch of character to every pint.

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
client

area

tools

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.

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Logo

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Colours

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Typography

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
Imagery

Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.

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Stationary

Social Media
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.

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Website Design & Build

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Logo
Colours
Typography
Imagery
Print Collaterol
Social Media
Website Design & Build

The Brief

The Horse and Groom wanted to create beer mats for the first time to enhance the in-house experience for their guests. The brief included designing an engaging, functional beer mat that would reflect their high-end, Michelin-star brand. The beer mats needed to feature the pub’s illustration, a bar menu, and a QR code linking to their digital events and promotions, bridging the physical and digital experience for patrons.

The Process

I created a custom illustration of The Horse and Groom pub to serve as the central design element. The front side of the beer mat features the pub’s illustration, while the back side includes a bar menu with drinks, food, and snacks that customers could easily order from. I also incorporated a QR code that links to their social media and event calendar, allowing patrons to stay connected with the pub’s offerings beyond their visit. I sourced high-quality print materials with a thick card texture to give the beer mats a luxurious feel, ensuring they were durable and premium in appearance.

The Impact

I created a custom illustration of The Horse and Groom pub to serve as the central design element. The front side of the beer mat features the pub’s illustration, while the back side includes a bar menu with drinks, food, and snacks that customers could easily order from. I also incorporated a QR code that links to their social media and event calendar, allowing patrons to stay connected with the pub’s offerings beyond their visit. I sourced high-quality print materials with a thick card texture to give the beer mats a luxurious feel, ensuring they were durable and premium in appearance.

Reflection

This project allowed me to combine creative design with practical functionality, creating an impactful brand piece that’s both visually appealing and useful to patrons. The beer mats have helped strengthen the connection between the pub’s physical and digital presence, ensuring that guests remain engaged even after they leave. The success of the design reinforces the value of thoughtful, well-crafted print collateral in the overall branding strategy.
Custom Horse & Groom beer mat design with a blend of traditional and modern pub branding.
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